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Packaging Waste
The beauty industry is a major source of plastic pollution, producing an estimated 120 billion units of packaging each year. The majority of this packaging is not recyclable or is difficult to recycle due to its complex design or small size.
Water Consumption
Water is often the main ingredient in beauty products, and its use is significant throughout the supply chain—from growing natural ingredients to manufacturing. The industry uses an estimated 120 billion liters of water annually.
Microplastics
Many beauty products, from exfoliants to glitter, contain microplastics that get washed down drains and end up polluting oceans and waterways, harming marine life.
Ingredient Sourcing
The sourcing of certain ingredients, such as palm oil and mica, has been linked to issues like deforestation, habitat loss and unethical labor practices.
Consumers are increasingly prioritizing sustainability in their beauty purchases. Surveys show that a high percentage of consumers are willing to pay more for products that are eco-friendly, and many actively seek out brands with transparent, ethical practices.
Why It’s the Need of the Hour?
The beauty sector faces a mounting sustainability crisis, producing billions of units of packaging each year — much of it unrecyclable. Discerning consumers are no longer swayed by superficial claims; they demand authenticity, transparency, and proof. The industry’s future rests on moving beyond single-use plastics toward circular, eco-conscious models that honour both luxury and responsibility.
Because in beauty, trust is the new luxury. Our 360° Environmental Footprint uncovers the real impact of your packaging and ingredients, while our Green Strategy Roadmap transforms those insights into authentic, measurable change — turning sustainability from a liability into your most compelling brand asset.
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